In South Korea, the AI frenzy has sent the value of the country’s top chipmakers skyrocketing. Korea’s Samsung Electronics and its chief rival SK Hynix have been trading places as the world’s most valuable producer of memory chips. Following some strident union organizing at the firms, their workers have become some of the country’s highest-paid – with some performance bonuses at Samsung’s chip unit set to top 400,000 dollars this year. That has not only made jobs at the companies highly sought-after: it’s also made their employees highly sought-after as marriage prospects.